TED Case Study: Avocados and Trade
TED Case Studies
MEXICO-U.S. AVOCADO TRADE DISPUTE
CASE NUMBER: 413
CASE MNEMONIC: AVOCADO
CASE NAME: AVOCADO DISPUTE
1. The Issue
On February 5, 1997, the United States Department of
Agriculture's Animal and Plant Health Inspection Service (APHIS)
was scheduled to publish in the Federal Register a final rule that
will allow the importation of Hass avocados from the Mexican state
of Michoacan into 19 northeastern states and the District of
Columbia from November through February, provided they meet certain
safeguards specified by APHIS. This ruling follows an almost two-
year struggle between the United States government, the government
of Mexico and domestic avocado interests in the U.S. This ruling
reverses a more than 80 year-old ban on avocado imports from
Mexico.
2. Description
The importation of fresh avocados from Mexico has been
prohibited since 1914, when U.S. plant health officials identified
avocado seed weevils in Mexican orchards as pests of quarantine
significance. In the early 1970's, Mexican officials requested
approval to export avocados from the state of Michoacan; later, in
1975, the Mexican government also sought to gain entry for avocados
grown in the state of Sinaloa. Both of those requests were
eventually rejected by APHIS. Between 1990 and 1992, Mexico
submitted three different work plans under which avocados grown in
Michoacan could be imported into the United States, One of those
work plans resulted in, in July 1993, APHIS approving the entry of
Mexican avocados into Alaska under certain conditions. On July 5,
1994, the Mexican government formally requested that APHIS further
amend its import regulations to allow importations of Hass avocados
into the northeastern United States.
The possible introduction and alleged infestation of insect
pests is perhaps the sole issue of contention. The USDA has
proposed to lift the ban for their belief that, under certain
conditions, the possibility of infestation can be adequately
controlled through risk mitigation procedures. Using a "systems
approach" to phytosanitary security, APHIS developed a series of
complementary procedures all intended to prevent the introduction
of avocado seed and stem weevils, an avocado seed moth, and three
species of fruit flies that can infect avocados and other host
fruits and vegetables.
The "systems approach", developed by APHIS in response to
other possible pest infestations, consists of nine safeguards
designed to operated sequentially to progressively reduce risk to
an insignificant level. The components of a systems approach
are:
Host resistance:
Fruit fly infestation of the Hass avocado is not known to
occur outside of the laboratory.
Field surveys:
Field surveys for stem and seed weevils and fruit flies are
conducted. This includes visual inspection, fruit cutting, and
branch shaking at appropriate times during the growing season to
determine the presence or absence of pests. Orchards will receive
or be denied orchard certification for export on the basis of
survey results. Surveys must show municipalities to be free of
targeted seed pests at a 95-percent confidence level.
Trapping and field bait
treatments:
Trapping and field bait
treatments for fruit flies involve 1 trap per 10 hectares. If a
fruit fly is detected, trapping level increases to 10 traps in the
surrounding hectares -- 1 trap per 5 hectares. If additional flies
are found within 30 days, export can continue only under bait
treatments of the orchard(s) involved.
Field sanitation practices:
Intended to decrease the chances of weevil or fruit fly
establishment, fallen -- i.e., over-ripe -- fruit picked up will be
disposed of at least once a week to reduce the risk of fruit fly
attacks. Pruning and dead branch removal will help to prevent
weevils, particularly stem weevils.
Post-harvest safeguards:
Post-harvest safeguards to prevent fruit flies and other
hitchhiking pests will include tamps to cover harvested fruit,
timely movement to packinghouse, and screening and double-door
systems in place in packinghouse.
Winter shipping only:
Shipping only in the winter will prevent fruit flies and
other pest activity -- i.e., breeding and feeding. Import during
the winter months in the United States further decreases the risk
of pest escape and survival.
Packinghouse inspection and fruit
cutting:
Packinghouse inspection and fruit
cutting is designed to detect weevils or fruit flies. Detection of
pests will mean the shipment can not be exported.
Port-of-arrival inspection:
This inspection is meant to detect pests by 1) sampling at
least 30 boxes and/or 30 fruit cut per shipment by an APHIS
inspector, 2) verification of phytosanitary certificate, that the
shipment is from a certified orchard, and 3) paperwork specifying
limited distribution to designated states.
Distribution limited:
Distribution will be limited to 19 Northeastern states and
the District of Columbia. Any transported pests will not survive
because of cold weather and the lack of suitable hosts.
Besides the risk of infestation to avocado and other host
crops in the United States, the real risk is to domestic avocado
growers who possess a virtual monopoly on the American appetite for
avocados. California has about 6,000 avocado growers and 65,000
acres of avocados. San Diego county produces about half of all US
avocados, which were worth $250 million in 1994. Mexico, though,
has both higher yields and lower costs. Mexican costs are lower
because of the wage gap between farm workers in the richer United
States and those in the more impoverished Michoacan region of
Mexico. Average Mexican yields are higher than California yields
because the climatic conditions are more conducive to avocado
growth in Mexico. As a result of the ban on Mexican avocados in
the US, a box of US-grown avocados in the US sells for about $30,
while a box of Mexican-grown avocados in Canada sells for about $8.
If Mexican growers, who produce about 45% of the world's avocados,
are allowed to compete in the US market, they could gain an export
market estimated as highly as $60 million per year.
Before the USDA's Animal Plant Inspection Service issued its
final rule on February 5, the California Avocado Commission,
representing about 6,000 growers of a crop worth nearly $250
million a year, did everything but throw avocados to block the
rule. California growers paid for full-page advertisements
questioning the USDA's scientific conclusions in issuing the rule.
The avocado commission played an active role in seven public
hearings and filed a 200-plus page analysis opposing the rule. It
rallied 1,500 growers to storm a USDA hearing. It had members of
the California congressional delegation intercede with
regulators.
After two years of debate, two studies and 1,751 out of
2,000 comments on the rule opposing the change, the government
decided to make the change despite its negative ramifications.
Those who commented in support of the proposed rule change, many
cited the need for the United States to lead the way in the
elimination of non-tariff barriers, which is how those outside the
United States would characterize this import standard.
One major catalyst for change was agricultural exporters.
The department maintained that the United States could not pit
itself against the Mexican government any longer because the
avocado ban was holding up exports of other US farm products.
Exporters feared that the USDA's possible continued prohibition of
Mexican avocados will result in a regulatory standard that will be
adopted by Mexico, and perhaps other countries, thereby affecting
access for US products. Industry officials feared that failure to
adopt the systems approach will encourage Mexico to adopt similar
standards of protection for US wheat, apple, peach, cherry, and
other exports to Mexico. This could have caused major disruptions
to US agricultural trade with Mexico.
3a. Related Cases
3b. Keyword Clusters
- Product: AVOCADO
- Forum: MEXICO
- Environmental Problem: INFESTATION
4. Draft Author: Mike Strollo (February, 1997)
5. Discourse and Status: DISagreement and COMPlete
True free trade does not exist between Mexico and the United
States in avocados, or most agricultural products, a goal sought by
the North American Free Trade Agreement. Until such a time, there
will continue to be trade friction between Mexico, the United
States and Canada.
We should also expect similar trade arrangements like the
one on avocados; namely the widely suspected trade-off between
approval for the importation of avocados and Mexican approval for
the renewed importation of US cherries. Californian Avocado
Commission (CAC) chairman Mark Affleck contends that the
Californian Avocado Commission was trade-off to mollify other
interests. The CAC gave a copy of a document, dated 5/28/96, to
the San Diego Union-Tribune it says was written by the U.S.
ambassador to Mexico. The note indicated that the decision to
allow Mexican avocados into the United States was decided long ago,
contrary to stated policy. The question remains as to whether the
avocado agreement was decided upon on its own merits. Mexican
officials have repeatedly tied US inaction on admitting Mexican
avocados to issues affecting US exports of a range of other
agricultural products to Mexico, including apples, peaches,
nectarines and cherries.
6. Forum and Scope: NAFTA
and REGIONAL
7. Decision Breadth: 2 (USA, MEXICO)
8. Legal Standing: Treaty
9. Geographic Locations
- a. Geographic Domain: North America (NAMER)
- b. Geographic Site: Western North America
- c. Geographic Impact: USA
10. Sub-National Factors: Yes
11. Type of Habitat: DRY
12. Type of Measure: Import Standard [IMSTD]
13. Direct vs. Indirect Impacts: DIRect and
INDerect
The measure will have direct impacts upon the avocado trade
in the United States and Mexico. If the systems approach does in
fact eliminate the allegedly possible infestation that the CAC
suggests will happen as a result of the lifting of the ban, it may
clear the way for imported avocados entrance into the rest of the
U.S. market.
The measure will also have indirect effects on the
agricultural trade in other commodities exported by the United
States. With this agreement, cherries, apples, peaches and other
U.S. agricultural products will be given freer access to the
Mexican market.
14. Relation of Measure to Environmental Impacts:
- a. Directly Related: YES AVOCADO
- b. Indirectly Related: NO
- c. Not Related: NO
- d. Process Related: YES INFESTATION
The measure may have possible indirect environmental impacts
depending upon the effectiveness of the systems approach that the
USDA has adopted concerning the entire importing process that
Mexican avocados will have to go through to reach the U.S.
market.
15. Trade Product Identification: AVOCADO
16. Economic Data:
|
|
AVOCADO COMPARISON |
| COUNTRIES |
|
Weighted Avg. Wholesale Price |
Retail Price |
Avg. Yields |
Acreage |
Total Production |
| Mexico |
|
$0.28 per pound |
$8.00 (In Canada) |
7.6 tons per hectare |
220,000 acres |
696,000 tons |
| United States |
|
$0.48 per pound |
$30.00 (In U.S.) |
5.0 tons per hectare |
65,000 acres |
151,650 tons |
Studies show avocado prices could drop 10% if 30 million
Mexican avocados hit U.S. supermarkets. The opening of trade
between the U.S. and Mexico could create a $60 million export
market for the Mexicans and significant competition for U.S.
growers.
17. Impact of Measure on Trade Competitiveness:
HIGH
18. Industry Sector: Agriculture
19. Exporter and Importer: MEXICO and USA
20. Environemental Problem Type: Possible
Infestation
21. Name, Type, and Diversity of
Species
|
|
PEST SPECIES CLASSIFICATION |
|
|
Name |
Type |
Diversity |
|
|
Fruit Fly (Anastrepha ludens) |
Animal/Mandible/Insect |
N/A |
|
|
Fruit Fly (A. serpentina) |
Animal/Mandible/Insect |
N/A |
|
|
Fruit Fly (A. striata) |
Animal/Mandible/Insect |
N/A |
|
|
Avocado Weevil (Conotrachelus perseae) |
Animal/Mandible/Insect |
N/A |
|
|
Avocado Weevil (C. aguacatae) |
Animal/Mandible/Insect |
N/A |
|
|
Avocado Weevil (Heilipus luari) |
Animal/Mandible/Insect |
N/A |
|
|
Avocado Weevil (Copturus aguacatae) |
Animal/Mandible/Insect |
N/A |
|
|
Avocado Seed Moth (Stenoma catenifer) |
Animal/Mandible/Insect |
N/A |
22. Impact and Effect: HIGH and ALL AGRICULTural
Crops
These pests would present a significant pest risk to U.S.
crops if introduced, particularly in the southeastern and
southwestern United States. APHIS, however, believes that with its
systems approach, the possibility of infestation is
negligible.
In the past, California has been beset with problems caused
by the Mediterranean fruit fly. Since 1975, 12 medfly infestations
have cost the state more than $170 million in eradication efforts
and millions of dollars more in lost agricultural exporting
revenue. California's $17 billion-plus agricultural economy is
particularly vulnerable to the medfly: the state's climate is
temperate, virtually matching that of the insect's mediterranean
homeland; and its flora is extensive, offering the fly more than 31
million acres of commercial farmlands and innumerable gardens and
fruit trees.
The female medfly drills nearly invisible holes in the
fruit's skin and proceeds to lay up to a thousand eggs in her
average 40-day life span. The eggs turn to larvae, which then dine
on -- and destroy -- the fruit's pulp.
To combat infestation, California growers have utilized a
number of methods concurrently. Officials spray the area with
malathion, a pesticide, strip fruit from infested trees, and
release hordes of sterilized male flies that they hope will breed
the wild flies out of existence.
Californian growers also combat perceived infestation by
vociferously maintaining that each appearance of the medfly is the
result of medfly eggs or larvae hitchhiking inside fruit illegally
mailed or carried into the state. Because much of California's
produce is shipped overseas, especially to Japan and other Pacific
Rim countries, federal and state officials have always gone to
great lengths to reassure buyers that California is medfly-free and
its fruit pure. If importers came to believe that the medfly was
a permanent California resident instead of an occasional tourist,
they would place permanent restrictions on the state's fruit.
Growers would have to install expensive equipment to kill any
possible larvae by freezing; they also might have to use high
quantities of expensive pesticides, which carry the additional
stigma of being anethema to California's environmentally conscious
citizens.
23. Urgency and Lifetime: HIGH and LIMITED (Lifetime of
Bug)
24. Substitutes: LIKE Products
25. Culture: NO
26. Trans-Border: NO
27. Rights: NO
28. Relevant Literature:
Biberman, Thor Kamban. "Avocado Growers Fear Proposal to
Lift Mexican Ban," Daily Transcript, 11 July 1995.
Groves, Martha. "Bracing for an Invasion," Los Angeles
Times, 24 December 1996.
"Hass Avocados from Mexico," US Department of Agriculture
Animal and Plant Health Inspection Service. Docket No. 94-116-3,
1994.
Lindquist, Diane. "Avocado imports: a done deal?" Copley
News Service, 1/24/97.
Marcus, Ruth. "From Hill Aide to Foreign Lobbyist: Tale of
an Avocado Advocate," The Washington Post, 18 June 1996. Section A:
p. 11.
"Playing it dirty," The Economist, vol. 329, #7842. 18
December, 1993: pp.28-9.
"Mexican Tomatoes and Avocados," Skrzycki, Cindy. "It's a Buggy
Ride to Disaster, Say California Avocado Growers," 14 February
1997. The Washington Post, Section G: p. 2.